Speaker: Liu Shangyang

Liu Shangyang The CPPCC national committee, former jiangxi provincial committee, propaganda minister, deputy secretary of jiangxi province people's political consultative conference, vice chairman and so on. Presided over the research on ecological and economic coordination development in less developed areas, the state-level major issues such as issued "several problems about improving propaganda art", "thinking about some issues to speed up the development of jiangxi province", "discuss about the financial crisis to speed up the development of jiangxi province must deal with a good ten relations nearly papers, such as editor of the" classic "in jiangxi province, the selection of jiangxi 60 years literature and other large series, created" the jinggang mountains ", "magical jianxi province" and so on large-scale song and dance script, is the author of "where preciously existing answer", the glory of ruins, the high road into the air and other essays. "Double-headed eagle kingdom" won the fourth prize in "bing xin's prose", "glorious ruins" by provincial income middle school students' extracurricular reading, "class of jiangxi province" by income chronicle of Chinese literature.

 

From click era to the touch, and then to hook a whole era, a new round of revolution in Internet ushered in the acceleration fission, it makes many radical changes have taken place in the social various aspects, changed the human world space axis dimension, timelines and ideasIn recent years, with the popularity of smartphones and mobile Internet, as well as the big data, the emergence of cloud computing and to use, a new round of revolution in Internet ushered in the acceleration fission. The revolution not only has brought about many social aspects of disruptive change, and change the human world space axis dimension, timelines and ideas.

 

In general, the development of the Internet in the future, on application, by now trade domain to develop the field of manufacturing; On the intelligent, integrated separation by now the human to human development; On the connection, connect by now limited to connect everything to expand; On the data, will from part of the taken now to an automatic to expand; On the service, will from now product experience to personalization to expand; On the use, by now building proprietary "alone" to "share cooperation". The future of the Internet age, will be an era of "human body", it will be an era of "connect all", will be a "data is king" era, will be an era of "personal custom", will be an era of "Internet sharing".

 

Have professional Internet intelligent process is divided into two times: the first time to click on time. The United States in 1964, doug engelbart invented the practical significance of the mouse, Microsoft introduced Windows system in the 1990 s. The world into a global village, from the media of the historic opens the unrest. The second time to touch the era. Jobs all over the world to launch the Iphone touch screen smart phones, the creation of the talent, not only overturns the cell phone usage, also changed the world. Some people predicted that the Internet intelligent era of the third era is sound, don't have to start work as long as can control everything to speak. Others predict that the future of the Internet, intelligence is the body feeling age, some assumptions, the future of the Internet, intelligence is a filling. The highest state of Internet intelligent, of course, is that people in the network are not feel its existence. Who can lead in the innovation of the intelligent and future success, who can occupy the forefront of the Internet development, leading the trend of the development of the Internet.

 

The future of the Internet on everything in the connection, and now the connection is "mountain". The key to the success of a Internet companies is to have a platform on the market

Link to produce efficiency, create value, all is the fundamental direction for the development of the Internet connection and the ultimate goal. Now the connection is "mountain", many aspects into an organic whole. Big data is not equal to a big number, currently, more and more countries and regions to establish the Internet of things to cultivate the core competitiveness of strategic focus. The United States has explicitly will rise in Internet of things as one of the focus of the national innovation strategy, the eu established 14 point plan of action, to promote the development of the Internet of things in Japan and South Korea also established the Internet as a key development strategy. Intel is developing to industrial, energy, transportation, retail, medical, security, intelligent building, intelligent city connected network system; Cisco group is in the process of implementation of cloud computing and big data based on the strategy of "all things connected", prepare to spend $2 billion, the independent distributed cloud computing together, provide users with quick and convenient services. Industry insiders said the number of connections will reach 50 billion in 2020, all things connected to make a $19 trillion market, the number is almost equivalent to two of China's GDP last year.

 

The market is the platform, the platform on the market. An Internet companies can work, is at the end of the day if platform on the market. China's Internet giant alibaba by building taobao platform, such as shop since 2006 has absorbed more than 1000, some shop sales do billions of dollars. Taobao sales more than $ten thousand last year, all these online stores do. In particular, they use three years to "double a" singles day evolved into a worldwide binge shopping festival, covering 194 countries and regions. Chinese people created a new festival is accepted by the world for the first time, this shows that China's Internet culture began to influence all over the world. Similarly, zuckerberg's facebook why can continue to grow stronger? Because it creates a for freedom and equality communication platform. Whoever can be on the platform with the movie star, business bigwigs dialogue and exchanges, political authority. Mobile Internet music platform also has a large market potential, I investigated in 2013 China mobile wireless music base of sichuan, to reach their annual turnover of more than 300 one hundred million yuan.

 

The Internet will lead to a low cost and zero marginal cost marketing era. Product is king is a law of iron, the Internet in the future on the product experience, profit model will be more fierce competition

Under the condition of market economy, the product is king is an iron rule. Why people are so fond of millet mobile phone? The fundamental reason lies in its user experience into the mobile phone manufacture. Company let each user participate in design and improvement of mobile phones, and their shortcomings are adopted, greatly enhance the feelings for millet mobile phone users. A user is a sales channel. So only in 2010 start of millet a few years the company has grown into mobile phone manufacturing giant. Online games are especially welcome by young people, but also because there are realistic experience. An online number increased to 2014 2014 person-time, industry revenue exceeds 100 billion yuan. According to relevant data, mobile phone users of mobile Internet 'willingness to pay is rising, to the end of June last year, more than a quarter of the people have paid.

 

The Internet will lead to a low cost and zero marginal cost marketing era. Internet enterprise's profit model is the most common is by providing products and services for free and make a profit, the profit model for free because of U.S. experts by Jeremy rifkin, author translated into Chinese zero marginal cost of social became very popular. Content such as baidu by offering free search service to attract a large number of advertisements and get huge benefits, the advertising revenue more than last year the central television station. Tencent by offering free WeChat and is mainly engaged in the game, make money out of teenagers. Earlier speculation very hot "drops", "fast" war is the Internet apps for free with the taxi company to make the passengers can easily find free taxi. At the same time also can by taxi, express delivery, delivery, such as purchasing these real things together, and create the value-added effect. At the end of the day, the so-called free Internet companies is ultimately in order to charge, free of costs is ultimately in order to receive NaFei, avoid tip is ultimately in order to make a lot of money.

 

Some Internet companies have also created the new profit model, one of the most famous is the long tail theory of Chris Anderson. His book sales, it found that the analysis of the amazon, focus on less "tail" to produce the overall benefits of goods sell like hot cakes is likely to be more than the "head". Pay close attention to the age of the Internet will be a "long tail", the "long tail" benefits.

An insecure network space is very terrible, will bring confusion, struggle, and even devastating consequences. Future in cyberspace, in the maintenance of network security competition will be more intense

We used to say there are four nature space, land, sea, air and space. After the birth of the Internet, and added a network space, this is a kind of artificial space. Governments to pay more and more attention to network space, cyberspace is more and more fierce competition. Mainly on the technology of Internet management, network space rules right and power, military "net weight". Now many countries, especially in the United States and other developed countries in the development of cyber weapons, to form a network forces, military development of network technology, to seek in the Internet to obtain absolute military superiority on the battlefield. An American military experts said: if you want to defeat the enemy, 100 years ago, is playing a large-scale mechanization war. Fifty years ago, is planning a nuclear war; Ten years ago, is to launch a information-based war; Now, may be silently in a cyber war.

 

Network security is also very concerned about a problem. Known as the snowden events and Jennifer Lawrence, last year, and so on Hollywood actress private photos leaked event is a typical example. Recently had a new book called "Internet world", says in the book each person has a lot of sensors in the future, in this case, the whole world including all the activities of people will be exposed in the online world. To maintain the national security and privacy protection put forward more severe challenges.

 

The Internet brings political transparency and democratization, and expand political violence and easier; It makes people open thinking more agile, and made the thinking "fragmented" and superficiality; It is beneficial to the formation of a global consensus, and can lead to cultural pluralism and collision The birth of the Internet, and soon in grassroots into the life of ordinary people. At present, the global Internet population of about 3 billion, including 649 million Chinese Internet users. In 2012, mobile phone desktop computer for the first time become the biggest in China's Internet users access to the Internet terminals. To the end of last year, scale of mobile Internet users in China has reached more than 530 million. Internet unprecedented increased participation in politics, it is important to note that the Internet public opinion sometimes irrational, forming a "one-sided" network public opinion, such as loss of control may lead to populism and violence on the net, which threatened the stability of the society and the country. At the same time, the Internet also in some extent changed the boundary of the political power operation, change the way the democratic politics. Both presidential and parliamentary elections and diplomacy and foreign rally and other major activities, the Internet has played a very important role in political organization and mobilization. Since 2010 across the Middle East, north Africa, regime change is the outcome of western countries make use of network organization and mobilization. 

 

On the Internet, people can share a kind of new culture. The Internet has turned the world into a cultural exchange venue, became a cultural salon. Only Google online translation 1 billion times a day, equivalent to the global artificial translation amount in a year. Rapid expansion in the Internet is beneficial to the human concept of common development and progress, however, the Internet is ugly, ideology and culture for multiple and complex error spread wide open the door. Due to network make it "fast food" culture, types of literature and entertainment culture will become the mainstream of literature instead of pure literature, "entertainment to death" even became a kind of fashion.

 

Mass, mixed and disorderly, short and shallow, is the characteristic of Internet information and knowledge. If in the past the traditional reading is generated by a slow thinking, thinking, thinking and systems thinking, so today's Internet reading is generated by a quick thinking, thinking, shallow thinking and fragmented thinking. It is said that scientists are developing a special chip, direct docking with the network after implanted into the brain, so that you can not read without memory and naturally has a lot of knowledge. If so, the human will be difficult to appear big thinker, theorist, great scholars and scientists.

 

The Internet fundamentally changed the existing mode of production and economic operation mode, but the economic vulnerability and risk also will rise greatly, easy to encourage the growth of economy virtualization, bubbles and hollowing out  The rise of e-commerce, first of all, the traditional business has formed a huge impact. Once some kind of big stores customers, also some entity shop was closed, some were forced to combine with the Internet, the online O2O business model. Second, the rise of the Internet financial poses a huge threat to the traditional financial sector. In December 2004, alibaba founded the first position in the electronic commerce of the third party payment company "alipay", opened the prelude of network finance. Especially in recent years, the rapid expansion of P2P model, initially formed completely different from traditional financial new financial system. In 2013, 1000 a P2P network credit platform, size break through 100 billion yuan. Then there is the raise pattern. As of the end of October last year, the raise sites across the country had been 113. Third, 3 d printing and Germany's industrial revolution, 4.0 will make the whole manufacturing changes to the user oriented personalization. 3 d printing will overturn the traditional manufacturing industry, scale, and the standardization of the synchronization feature. Such as 3 d printing technology to further mature, print small product development in the future from now you can print large and complex structure of high-end products, the production line will completely disappear, scale of the large factory will disappear completely. As for 4.0 is known as the fourth German industrial revolution, the change in the past to have a clear division of responsibilities of the production process, with big data and cloud computing will of people, machinery and equipment, products, sales and service together and generate new data, communicate with each other, efficient analysis, real-time integration, to optimize resources and production chain, and according to user requirements for production. Fourthly, the use of cloud computing is big data, macroeconomic situation at a glance, can make and adjust according to the variation of data, so as to avoid the blindness of market. From this perspective, the Internet could be rewritten now as the golden rule of market economy system, on a global scale to achieve Marx predicted by the planned economy system.

 

But, the more high-tech things, the greater the risk of the hidden, the vulnerability of had by it, the more prominent. Internet if once encountered the hacker's attack, or serious natural disasters, and major technical problem with one of the network itself, that would be very heavy losses and damages. At the same time, also should see, the network economy of high added value and high yield, easy to cause the investment impulse of people, make "bubble" economy, at the same time will encourage the growth of economy virtualization, leading to the real economy weak, finally made to the "hollowing out" of the economy as a whole. The 2001 economic crisis is caused because of the Internet bubble burst, the financial crisis of 2008 because of the economic "bubble" and even "hollowing out".

 

The Internet provides new technologies and methods for scientific research at the same time, can also lead to scientific research to the extreme

 

The most prominent advantage of the Internet, it is fast speed and large capacity. According to reliable sources, Britain, South Korea is developing 5 g, and plans to launch in 2020 years ago. What does that mean 5 g? Is speed is 100 times 4 g, equivalent to a second downloadable 33 high-definition movie, network latency is only 1 millisecond. Big data and cloud computing provides scientific research with this rare condition. For half a century ago in our country to develop "rocket" scenarios. At that time to the related data of the calculation is done by hand computer, data after the first atomic bomb explosion are experts in chemical protective clothing to the field of nuclear explosions. Now have a sensor, with the Internet, with cloud computing, many complicated and difficult data operation can automatically complete and accurate results, many data cannot be computed by artificial it easier in the past, some significant scientific experiments and even can be done on the Internet. Such as nuclear weapons test is carried out on the Internet. And scientific research, such as the arrangement of human DNA is only in the computer and network technology to a higher level to make substantive results.

 

However, the Internet is likely to lead to extremes of scientific research. Human life such as passwords, human cloning and copying problems of artificial intelligence. If unrestricted on these aspects of scientific research and to prevent, that one day will have disastrous consequences for human beings. Strong practicability and fickle kinds and Internet, will induce some people keen on utilitarian technology innovation, and are not interested in science basic theory research.

 

In make full use of the Internet at the same time, step by step, also appears to be a slave to the Internet, so as to develop "addiction" and "cold" and "phobia"

 

The sunrise from agricultural age, whether to the standardization of the industrial age, the synchronization, mechanization, and then to today's Internet age real-time, personalized and intelligent. The human way of life, it is the embodiment of human productivity level of a certain historical period. What kind of productivity, there will be what kind of way of life.

 

In developed countries, a kind of "always use, why has the" new way of life is accepted by more and more people. Car is becoming a fashion in the United States, young people sharing, there are 800000 people joined the car sharing club, a total of 1.7 million people in 27 countries around the world enjoy car sharing service. There is a travel "sofa" are also popular. It originally refers to the two people don't know, get to know each other through the network, to spend the night when each other's national tourist each other home sitting room mutual way to travel, but now have become a new trend of tourism, its membership has grown to 5.5 million people in 207 countries around the world.

 

In making full use of the Internet to improve human lifestyle gain greater happiness at the same time, step by step seems to be a slave to the Internet. Look from has exposed problems, main show is on the Internet "addiction", caused by the Internet "cold syndrome", and "phobia" about the Internet.